Foli Sim has a new Operations Manager, and she’s dedicated to making sure your experience at Foli Sim is flawless.
Diane Delia, daughter of Foli Sim General Manager, Michael Dawes, has joined the family business to further her passion for superb customer service.
And because we want you to feel as confident in us as we do in each other, we’ve sat down with Diane to hear more about her experience, and what makes her so excited about scalp micropigmentation (SMP).
Hi Diane, welcome to Foli Sim! Let’s jump right in and talk about your new role in the family business.
Hi! My role at Foli Sim is split between liaising with clients and managing the East Coast clinics.
I get in touch with everyone that contacts us to see if there’s anything we can do for them and give them as much information as possible so that they can make the right decision for themselves.
As well as the appointments, I also manage the practitioners by making sure everything runs as smoothly as possible, and that our clients get plenty of time with them.
So what were you doing before you joined Foli Sim?
I was in the freight forwarding industry for nearly 12 years. My role was in customer service – if you couldn’t tell already, I love working with people!
I pride myself in my friendly manner, being prompt, and there for a client when they need me.
Tell us what made you want to be a part of the team.
Not only is Foli Sim a family business, it’s something different.
It’s good having a change after being in the same industry for nearly 12 years, and I love that we’re helping people.
What excites you most about SMP and its future?
We’ve only just scratched the surface!
Although it’s been around for years, most people have never heard of scalp micropigmentation, so I’m excited to be part of something so fresh and to see it growing.
But best of all, it’s great being involved in something that makes a difference in someone’s life.
Seeing our clients’ progress shots and hearing their experiences and the difference it makes in their lives is amazing. I’m lucky to play a part in that.
Do you think SMP is becoming a more popular hair loss solution?
Definitely! Word of mouth is extremely powerful, so ensuring our clients have a great experience and result is fundamental.
This is why Foli Sim has grown so much – people want to know more.
If anyone is considering SMP, what advice do you have for them?
For anyone considering the procedure, I’d say do your research.
Ensure you can speak directly to your artist and look at their own portfolio of work. You need to feel comfortable.
There are so many options out there now and you need to make the right decision for you.
To get in touch with Diane for your free consultation, please call 1300 668 490 or hit the button below to fill out an online form.
Frequently asked questions
What does Foli Sim’s new Operations Manager do?
I explain that Diane’s role is divided between liaising with clients and managing the East Coast clinics. She contacts everyone who gets in touch, provides information to help them make the right decision, manages appointments and supports practitioners, helping ensure clients receive plenty of time with them and that everything runs smoothly.
What experience does Diane bring to Foli Sim?
I can tell you that Diane worked in the freight forwarding industry for nearly 12 years, where her role was in customer service. She enjoys working with people and takes pride in being friendly, prompt and available to clients when they need assistance. She has now joined the family business.
Why is Diane excited about scalp micropigmentation?
I understand Diane is excited because scalp micropigmentation is something different and, although it has been around for years, many people have never heard of it. She enjoys being part of something fresh, seeing it grow and helping people, especially when the treatment makes a difference in someone’s life.
What does Diane enjoy about working at Foli Sim?
I know Diane values being part of a family business that does something different. She enjoys seeing clients’ progress shots and hearing about their experiences and the difference SMP makes in their lives. She feels lucky to play a part in those experiences while helping Foli Sim continue to grow.
Why does Foli Sim focus on the client experience?
I believe a great client experience and result are fundamental because word of mouth is extremely powerful. Diane says people want to know more, and this is why Foli Sim has grown so much. Making sure clients have a positive experience is an important part of the business.
What should I do before choosing an SMP provider?
I recommend doing your research before considering the procedure. You should make sure you can speak directly to your artist and look at that artist’s own portfolio of work. There are many options available, so it is important to choose what is right for you and feel comfortable.


